The Group stood out by winning 2 Gold, 3 Silver and 4 Bronze Awards as well as the Grand Award

Zorbas Group was among the winners of this year’s Cyprus Marketing Achievement Awards 2023, securing a total of ten awards. The Group’s marketing team dominated the event, receiving eight awards for Zorbas Bakeries and one award for Coffee Berry. The highlight of Zorbas Group’s achievement was receiving the Grand Award “Marketer of the Year”, which was accepted by the Group’s Marketing Manager, Ms Sophia Tsene.

More specifically, the equity campaign that marked the rebranding of Zorbas Bakeries under the slogan “Delight in every moment” received the Gold award in the Integrated Marketing category and the Content Marketing category, as well as the Bronze award in the Brand awareness category.

The Group’s beloved Christmas campaign “It exists in every wish” earned the Silver award in the Event and/or Experiential Marketing category, while the company’s popular Corporate and Social Responsibility actions under the slogan “For Every Child” in support of the Hope for Children Organisation and “We take care of ourselves” on the occasion of International Women’s Day secured the Bronze award in the CSR /Purpose-led Marketing category. Zorbas’ cold-pressed juice range and the public’s favourite “My Bakery” reward scheme earned the Bronze award in the Product/Service Launch category and the Customer Loyalty & Engagement category respectively. Coffee Berry was honoured with the Silver Award in the Brand Purpose Advocacy category for its original “A dream is drawn in your coffee” initiative, organised on the occasion of World Coffee Day, to financially support the “One Dream, One Wish” Association.

In a statement, Zorbas Group Marketing Manager, Ms Sophia Tsene said: “We are delighted and proud of the awards we have received as they recognise and reward our hard work, passion and dedication. We are also honoured to have received the Grand Award, Marketer of the Year, which confirms our team members’ continuous efforts. We would like to warmly thank our colleagues and especially the Group’s management team for their continuous support and trust”.