06/07/2011 09:12
Travel inspiration and virtual product experience with new Lufthansa flight-booking iPad app
Come 28 June, Lufthansa will be offering a free mobile application (app) for all iPad users - with numerous functionalities and services centred on flying with Lufthansa. Individual
functions have been tailored to iPad specifics, giving iPad users a totally new experience.
The central feature of the iPad app is an interactive world map for users to finger-tap intuitively and explore the entire Lufthansa route network: The departure and destination airport are simply zoomed-in for the user to select a flight. The map shows the requested route, making flight booking or flight planning intuitive, easy and fast. The destinations are graphically illustrated and accompanied by exclusive and unusual travel information. Available, too, are useful and practical tips on different airports together with weather updates. In the German market, the Lufthansa iPad app also furnishes updates on Lufthansa's latest fare offers.
The “Experience Lufthansa” section provides an interesting, virtual insight into the Lufthansa world, inviting the user to interact and personally experience the aviation domain with a 3-D scenario of the new European cabin, exciting videos, a 360-degree take on the A380 cockpit and a wide choice of free wallpaper motifs to download.
Additionally, the familiar functions - “Check-in“, ”Miles & More Mileage Account“ and ”My Flight Bookings“ - are all within easy access on the navigation bar.
“Utilisation of these services and flight bookings on smartphones and tablet computers, like the iPad is coming increasingly to the fore in online sales,“ emphasised Marcus Casey, Head of Online Sales and Mobile Services Lufthansa Passenger Airlines. “With this iPad app, we are responding to customer requirements, allowing them to find and
engage with Lufthansa from wherever they happen to be. Through personalised customer interaction and service visualisation, the new app makes the most both functionally and optically of the iPad's potential.”
The new application extends the array of Lufthansa's mobile solutions and is a product of the airline's ongoing expansion of its portfolio of services for users of mobile devices. Alongside the mobile.lufthansa.com portal, applications are already available for users of iPhone, BlackBerry, Android and J2ME smartphone devices.
The new Lufthansa iPad app can be downloaded free, worldwide, in English or German for installation on iPad's from the iTunes App Store at itunes.com/apps/lufthansaforipad.
Come 28 June, Lufthansa will be offering a free mobile application (app) for all iPad users - with numerous functionalities and services centred on flying with Lufthansa. Individual
functions have been tailored to iPad specifics, giving iPad users a totally new experience.
The central feature of the iPad app is an interactive world map for users to finger-tap intuitively and explore the entire Lufthansa route network: The departure and destination airport are simply zoomed-in for the user to select a flight. The map shows the requested route, making flight booking or flight planning intuitive, easy and fast. The destinations are graphically illustrated and accompanied by exclusive and unusual travel information. Available, too, are useful and practical tips on different airports together with weather updates. In the German market, the Lufthansa iPad app also furnishes updates on Lufthansa's latest fare offers.
The “Experience Lufthansa” section provides an interesting, virtual insight into the Lufthansa world, inviting the user to interact and personally experience the aviation domain with a 3-D scenario of the new European cabin, exciting videos, a 360-degree take on the A380 cockpit and a wide choice of free wallpaper motifs to download.
Additionally, the familiar functions - “Check-in“, ”Miles & More Mileage Account“ and ”My Flight Bookings“ - are all within easy access on the navigation bar.
“Utilisation of these services and flight bookings on smartphones and tablet computers, like the iPad is coming increasingly to the fore in online sales,“ emphasised Marcus Casey, Head of Online Sales and Mobile Services Lufthansa Passenger Airlines. “With this iPad app, we are responding to customer requirements, allowing them to find and
engage with Lufthansa from wherever they happen to be. Through personalised customer interaction and service visualisation, the new app makes the most both functionally and optically of the iPad's potential.”
The new application extends the array of Lufthansa's mobile solutions and is a product of the airline's ongoing expansion of its portfolio of services for users of mobile devices. Alongside the mobile.lufthansa.com portal, applications are already available for users of iPhone, BlackBerry, Android and J2ME smartphone devices.
The new Lufthansa iPad app can be downloaded free, worldwide, in English or German for installation on iPad's from the iTunes App Store at itunes.com/apps/lufthansaforipad.
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